Periscope is following Snapchat and Facebook’s lead by creating its own animated augmented reality selfie masks. The first ones can make you look like Hillary Clinton or Donald Trump, and will be available for the next week for the election. If you broadcast in selfie mode with the iOS app’s latest version, you’ll see them docked at the bottom of the screen. Tapping them… Read More
Now it’s Periscope cloning Snapchat with augmented selfie masks
“What if I figured out a way to take Facebook from 2004 and bring it to 2016? What if every field in your profile was a full video?” asks Facebook’s 19-year-old product prodigy Michael Sayman. The answer is Lifestage, a standalone iOS app for people 21 and under, which Facebook is launching today. It asks for your happy face, sad face, likes, dislikes, best friend, the way… Read More
Facebook’s new teens-only app Lifestage turns bios into video profiles
This is the strategy behind Instagram Stories.
Snapchat invented a brilliant format for sharing day-to-day life: photo and video slideshows jazzed up with commentary that disappear after 24 hours so you’ll share an unpolished window into what you see. It quickly eclipsed the popularity of Snapchat’s 10-second exploding private messages, and made the app grow to 150 million daily… Read More
A new study from SurveyMonkey Intelligence revealed the 30 most-downloaded and most-used apps in the American iOS and Android app stores so far this year.
Social media apps like Facebook, Snapchat and Instagram ruled over mobile games in the first six months of 2016.
Because Pokémon Go was released in the U.S. on July 6, that wildly popular new title didn’t even show in the… Read More
SurveyMonkey study finds social media apps ruled mobile in first half of 2016
“They’re going to hit some challenges and marketers are gonna start to ask questions when they get out of the experimental budget phase,” Facebook’s head of adtech said about Snapchat today. While Facebook tries to collect as much data about users as possible to prove its ads work, Snapchat has tried to avoid being creepy, despite that hindering its potential… Read More