Архив метки: Pro Max

Apple just had its best quarter in India

When Apple reports its earnings on Wednesday, you can expect mentions of India on the call.
Apple shipped more than 1.5 million iPhone units in India in the quarter that ended in December, up 100% year-on-year, making this its best quarter in the world’s largest smartphone market to date, according to research firms Counterpoint and CyberMedia.
Thanks to the improved sales of older generation iPhone 11, iPhone XR, iPhone 12 and the newer iPhone SE, Apple doubled its market share in India to 4% in the quarter, the research firms said.

Overall, Apple shipped more than 3.2 million iPhone units in India in 2020, up 60% year-on-year, Counterpoint said.
The shipment growth comes months after Apple launched its online store in the country and offered customers a wide-range of financing and upgrade options, AppleCare+, and lucrative perks such as a free set of AirPods with the purchase of iPhone 11. The company plans to open its first physical retail store in the country later this year.
For more than a decade, Apple has struggled to sell its handsets in India because of the expensive price tags they carry. Most smartphones that ship in India are priced between $100 to $200. Samsung, and a group of Chinese smartphone vendors including Xiaomi, Oppo, and Vivo flooded the market in the past decade with their affordable smartphones.
None the less, in recent years Apple has visibly grown more interested in the country that is also one of the world’s fastest growing smartphones markets. The company’s contract manufacturers today locally assemble a range of iPhone models and some accessories — an effort the company kickstarted more than two years ago. (A recent violent event at an Indian facility of Wistron, one of Apple’s contract manufacturers, however, underscored some of the challenges Apple will grapple with as it looks to scale its local production efforts in the country.)
That move has allowed Apple to lower prices of some older generation iPhone models in India, where for years the company has passed import duty charges to customers. The starting price of the iPhone 12 Pro Max is $1,781 in India, compared to $1,099 in the U.S. (Apple has yet to start locally assemble the iPhone 12 units.) The AirPods Pro, which sells at $249 in the U.S., was made available in India at $341 at the time of launch. AirPods Max, similarly, is priced at $815 in India, compared to $549 in the U.S. (It doesn’t help that an average person in India makes $2,000 a year.)
Unlike most foreign firms that offer their products and services for free in India or at some of the world’s cheapest prices, Apple has focused entirely on a small fraction of the population that can afford to pay big bucks, Jayanth Kolla, chief analyst at Convergence Catalyst, told TechCrunch.
That’s not to say that Apple has not made some changes to its price strategy for India. The monthly cost of Apple Music is $1.35 in India, compared to $9.99 in the U.S. Its Apple One bundle, which includes Apple Music, TV+, Arcade and iCloud, costs $2.65 a month in India.

Apple just had its best quarter in India

Daily Crunch: Reviewing the biggest and smallest new iPhones

We review the iPhone 12 Pro Max and the iPhone 12 mini, Zoom settles with the FTC and Pfizer announces promising results for its COVID-19 vaccine trial. This is your Daily Crunch for November 9, 2020.
The big story: Reviewing the biggest and smallest new iPhones
TechCrunch Editor in Chief Matthew Panzarino tackled both extremes of the new iPhone 12 lineup today, publishing reviews of the Pro Max and the mini.

It sounds like he’s impressed with both of them. The iPhone 12 Pro Max, he writes, has “a really, really great camera” — the question is whether you’re willing to make the ergonomic trade-off, since you’ll probably need to use two hands with the larger phone. At the same time, he suggests that the iPhone 12 mini might be “the most attractive phone in the lineup.”
As if that wasn’t enough, Matthew also checked out the MagSafe Duo charger, a dual magnetic charger that he found underwhelming.
The tech giants
Zoom settles with FTC after making ‘deceptive’ security claims — The FTC previously accused Zoom of engaging in “a series of deceptive and unfair practices,” in part by claiming its encryption was stronger than it actually was.
Adobe acquires marketing workflow startup Workfront for $1.5B — This deal gives Adobe more online marketing tooling to fit into its Experience Cloud.
Beyond Meat shares rise on news that it collaborated with McDonald’s on the McPlant options — While McDonald’s initial announcement made it sound like the McPlant was developed entirely in-house, the new vegetarian option is actually a collaboration with Beyond Meat.
Startups, funding and venture capital
Autonomous delivery startup Nuro hits $5 billion valuation on fresh funding of $500 million — Nuro was founded in June 2016 by former Google engineers Dave Ferguson and Jiajun Zhu.
MSCHF’s Push Party raises an unconventional seed round at a $200 million valuation — MSCHF is poking a little fun at the venture industry and perhaps publications like TechCrunch, too.
Bumble’s new feature prevents bad actors from using ‘unmatch’ to hide from their victims — This will make it harder for harassers to avoid having their conversation reported to Bumble’s safety team.
Advice and analysis from Extra Crunch
Five UX design research mistakes you can stop making today — Jason Buhle writes that while working with startups and tech companies, he’s seen that even people who understand the importance of user research don’t necessarily know how to conduct it in optimal ways.
What happens to high-flying startups if the pandemic trade flips? — An effective vaccine trial is shaking up public companies, unicorns and startups.
What we’ve learned about working from home seven months into the pandemic — We interview Karen Mangia, vice president of customer and market insights at Salesforce and author of “Working from Home, Making the New Normal Work for You.”
(Reminder: Extra Crunch is our membership program, which aims to democratize information about startups. You can sign up here.)
Everything else
Pfizer’s COVID-19 vaccine proves 90% effective in first results from Phase 3 clinical trial — This reflects only early results from the trial, rather than the final verified result, but it’s still extremely promising.
NASA partners with SpaceX, Rocket Lab, Blue Origin and others for test flights and research — While no money will change hands, NASA will dedicate millions in personnel and other support to these test launches and developing technologies.
Original Content podcast: ‘The Queen’s Gambit’ is the historical chess drama we need right now — Somehow, the show makes competitive chess seem thrilling.
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

Daily Crunch: Reviewing the biggest and smallest new iPhones

A better look at Apple’s iPhone 12 Pro Max and iPhone Mini

The various iterations of the new iPhone were announced 800 million years ago. Actually, wait, I just double checked — it was only about two or so weeks ago, but it turns out that time has no meaning anymore. Another cursory glance at my calendar tells me that, while the iPhone 12 and iPhone 12 Pro were released in late-October, not long after being announced, the iPhone 12 Pro Max and iPhone Mini, meanwhile, won’t be available for sale for another week or so.
You can check out Matthew’s substantial review of those middle of the line devices here. And while we wait for the low and high end of the line to arrive, I spent a little time with the devices and snapped a couple of photos with the products, which you can check out below.

Image Credits: Brian Heater

Again, we can talk more in-depth write-ups at some point in the future, likely, but for now a smattering of thoughts and images. Consider this a kind of make up for the sorts of hands-ons with products we used to do at Apple’s in-person events, back in the before times, when Apple had in-person events.
All of the four sizes were present and accounted for. As someone who’s been testing a fair number of large Android devices in recent months, the 6.7-inch Pro Max doesn’t appear exceptionally large. As you can see in that top photo, however, the difference between it and the Mini is pretty pronounced.

Image Credits: Brian Heater

It’s amazing how quickly our perceptions of screen sizes have shifted over the years, that a handset sporting a screen two inches larger than the original iPhone is now considered “mini” by a fairly considerable margin. Heck, even the 6-inch Pixel 5 I’ve been using off and on feels pretty small by today’s standards.

Review: iPhone 12 and iPhone 12 Pro, two gems, one jewel

The standard iPhone 12 and 12 Pro’s 6.1-inch display seem like a pretty good sweet spot for many or most users. Many of the key specs are surprisingly consistent, given the $400 price difference between the high and low end. All sport 5G connectivity, the new magnetic MagSafe connector, OLED displays and an A14 chip.

Beyond size, storage and battery capacity, the big differentiator are the cameras. No huge surprise there, as that continues to be where most smartphone manufacturers are making their biggest strides. Here’s a chart we made to break down those distinctions:

The iPhone 12 Pro Max and iPhone 12 Mini hit retail November 13.

What the iPhone 12 tells us about the state of the smartphone industry in 2020

A better look at Apple’s iPhone 12 Pro Max and iPhone Mini

iPhones can now tell blind users where and how far away people are

Apple has packed an interesting new accessibility feature into the latest beta of iOS: a system that detects the presence of and distance to people in the view of the iPhone’s camera, so blind users can social distance effectively, among many other things.
The feature emerged from Apple’s ARKit, for which the company developed “people occlusion,” which detects people’s shapes and lets virtual items pass in front of and behind them. The accessibility team realized that this, combined with the accurate distance measurements provided by the lidar units on the iPhone 12 Pro and Pro Max, could be an extremely useful tool for anyone with a visual impairment.
Of course during the pandemic one immediately thinks of the idea of keeping six feet away from other people. But knowing where others are and how far away is a basic visual task that we use all the time to plan where we walk, which line we get in at the store, whether to cross the street and so on.

The new feature, which will be part of the Magnifier app, uses the lidar and wide-angle camera of the Pro and Pro Max, giving feedback to the user in a variety of ways.

The lidar in the iPhone 12 Pro shows up in this infrared video. Each dot reports back the precise distance of what it reflects off of.

First, it tells the user whether there are people in view at all. If someone is there, it will then say how far away the closest person is in feet or meters, updating regularly as they approach or move further away. The sound corresponds in stereo to the direction the person is in the camera’s view.
Second, it allows the user to set tones corresponding to certain distances. For example, if they set the distance at six feet, they’ll hear one tone if a person is more than six feet away, another if they’re inside that range. After all, not everyone wants a constant feed of exact distances if all they care about is staying two paces away.
The third feature, perhaps extra useful for folks who have both visual and hearing impairments, is a haptic pulse that goes faster as a person gets closer.
Last is a visual feature for people who need a little help discerning the world around them, an arrow that points to the detected person on the screen. Blindness is a spectrum, after all, and any number of vision problems could make a person want a bit of help in that regard.

As ADA turns 30, tech is just getting started helping people with disabilities

The system requires a decent image on the wide-angle camera, so it won’t work in pitch darkness. And while the restriction of the feature to the high end of the iPhone line reduces the reach somewhat, the constantly increasing utility of such a device as a sort of vision prosthetic likely makes the investment in the hardware more palatable to people who need it.
Here’s how it works so far:

Here’s how people detection works in iOS 14.2 beta – the voiceover support is a tiny bit buggy but still super cool https://t.co/vCyX2wYfx3 pic.twitter.com/e8V4zMeC5C
— Matthew Panzarino (@panzer) October 31, 2020

This is far from the first tool like this — many phones and dedicated devices have features for finding objects and people, but it’s not often that it comes baked in as a standard feature.
People detection should be available to iPhone 12 Pro and Pro Max running the iOS 14.2 release candidate that was just made available today. Details will presumably appear soon on Apple’s dedicated iPhone accessibility site.

Microsoft Soundscape helps the visually impaired navigate cities

iPhones can now tell blind users where and how far away people are

What to expect from Apple’s ‘Hi Speed’ iPhone event

For starters, iPhones, of course. That one was easy. The company skipped out on new mobile devices during its recent Apple Watch event, owing to COVID-19-related delays. And, of course, the fact that the events are all pre-taped and virtual now means companies can more easily split them up in ways that were harder to justify when people were expected to fly in from all over the world.
That doesn’t mean we won’t be getting more than just a phone (or, more like multiple phones). While Apple’s been more inclined to host more, smaller events, there’s a decent chance this is going to be the last major event the company hosts before the holidays. That means it’s going to want to get a lot of bang for its buck this time out.
The iPhone 12 is expected to be the centerpiece, of course. The headline feature will almost certainly be 5G. Apple’s been a little behind the curve on that front versus its Android competitors (Samsung, for instance, has several devices with next-gen wireless), though another knock-on effect from the pandemic has been a slower than expected adoption of the tech. So in some ways, Apple’s really right on time here. In the U.S., the company is said to offer both the mmWave and sub-6Ghz 5G technologies. Availability may vary depending on the needs of a given market.

Here’s everything Apple revealed at its September hardware event

Rumors point to a bunch of different models. After all, gone are the days a company like Apple could just offer up a big premium device and be done with it. Sales for high-end devices were already drying up well before the virus came along to bring smartphone sales to a screeching halt there for a bit. People were already tired of paying in excess of $1,000 for new phones when the ones they already had still did the job perfectly fine.
There are supposedly four sizes arriving. There will be higher-end devices at 6.1 and 6.7 inches, and more budget-minded devices at 6.1 and 5.4 inches. It’s a pretty broad price range, from $699 for the “mini” to $1,099 and up for the Pro Max (sandwiched between are the $799 iPhone 12 and $999 Pro). Along with its recently expanded Watch line, Apple’s all about choice this time out.
Reportedly, however, the company will be bringing OLED tech to all of the models, marking a pretty big change from the days of LCD-sporting budget models. The new models are expected to get a welcome redesign, reportedly returning to something more in line with the iPhone 5. The rounded edges are expected to be dropped in favor of a flatter design, akin to what you get on the iPad Pro.
Other interesting potential additions include the return of the company’s dearly departed MagSafe life for a pair of wireless charging pads that will hopefully finally lay to rest any memory of the failed AirPower experiment. Available for one or two devices, the new pads will reportedly leverage magnets built into the phones to snap them in place.
Music has always been a cornerstone for the company, and it’s long overdue for some updates to audio products. This time out, we may finally get the long-awaited AirPods Studio, an over-ear addition to its line of headphones. The models are set to come in two variations, the largest variation being build materials. A smaller version of its smart speaker could be on the way, as well. The HomePod has long been cost-prohibitive for many, so a mini version could finally make it a bit more accessible.

A closer look at the new Apple Watches

Another long-rumored addition — AirTags — could finally arrive, as well. Apple’s product-tracking Tile competitor has been in the cards for some time now, but has repeatedly been delayed. That may still be the case — and same goes for a refresh to Apple TV. With the company’s subscription service about to celebrate its year anniversary, it could really use some updated hardware. New Macs with Apple-built chips could be on the table, as well, though the company is reportedly planning one more 2020 event for that big launch.
The event kicks off tomorrow at 10AM PT/1PM ET. We’ll be watching along with you, bringing you the news as it breaks.

What to expect from Apple’s ‘Hi Speed’ iPhone event