Архив рубрики: tiktok

Auto Added by WPeMatico

Netflix’s latest experiment is a TikTok-like feed of funny videos

Добавить комментарий

Netflix already borrowed the concept of short-form video “Stories” from social apps like Snapchat and Instagram for its Previews feature back in 2018. Now, the company is looking to the full-screen vertical video feed, popularized by TikTok, for further inspiration. With its latest experiment, Fast Laughs, Netflix is offering a new feed of short-form comedy clips drawn from its full catalog.
The feed includes clips from both originals and licensed programming, Netflix says. It also includes video clips from the existing Netflix social channel, “Netflix Is A Joke,” which today runs clips, longer videos and other social content across YouTube, Twitter, Facebook and Instagram.
Fast Laughs resembles TikTok in the sense that it’s swiped through vertically, offers full-screen videos and places its engagement buttons on the right side. But it’s not trying to become a place to waste time while being entertained.

Like many of Netflix’s experiments, the goal with the Fast Laughs feed is to help users discover something new to watch.
Instead of liking and commenting on videos, as you would in a social video app, the feed is designed to encourage users to add shows to their Netflix watch list for later viewing. In this sense, it’s serving a similar purpose to Netflix’s “Previews” feature, which helps users discover shows by watching clips and trailers from popular and newly released programming.
As users scroll through the new Fast Laughs feed, they’ll encounter a wide range of comedy clips — like a clip from a Kevin Hart stand-up special or a funny bit from “The Office,” for example. The clips will also range in length anywhere from 15 to 45 seconds.
In addition to adding clips to Netflix’s “My List” feature, users can also react to clips with a laughing emoji button, share the clip with friends across social media, or tap a “More” button to see other titles related to the clip you’re viewing.

Here’s the full intro explaining this new Netflix feature… pic.twitter.com/T7OriLUHd8
— Matt Navarra (@MattNavarra) November 12, 2020

The feature was first spotted by social media consultant Matt Navarra, based in the U.K. In his app, Fast Laughs appeared in front of the row of Previews, where it was introduced with text that said “New!”
Netflix confirmed to TechCrunch the experiment had been tested with a small number of users earlier this year, but has recently started rolling out to a wider group this month — including users in the U.K., the U.S. and other select markets.
It’s currently available to a subset of Netflix users with adult profiles or other profiles without parental controls on iOS devices only. However, users don’t need to be opted in to experiments nor do they need to be on a beta version of the Netflix app to see the feature. It’s more of a standard A/B test, Netflix says.
And because it’s a test, users may see slightly different versions of the same feature. The product may also evolve over time, in response to user feedback.

Netflix is hardly the first to “borrow” the TikTok format for its own app. Social media platforms, like Instagram and Snapchat, have also launched their own TikTok rivals in recent months.
But Netflix isn’t a direct competitor with TikTok — except to the extent that any mobile app competes for users’ time and attention, as there are only so many hours in a day.
Instead, the new feed is more of an acknowledgment that the TikTok format of a full-screen vertical video feed with quick engagement buttons on the side is becoming a default style of sorts for presenting entertaining content.
“We’re always looking for new ways to improve the Netflix experience,” a Netflix spokesperson said, confirming the experiment. “A lot of our members love comedy so we thought this would be an exciting new way to help them discover new shows and enjoy classic scenes. We experiment with these types of tests in different countries and for different periods of time — and only make them broadly available if people find them useful,” they added.

Netflix’s latest experiment is a TikTok-like feed of funny videos

PUBG Mobile plots return to India following ban

Добавить комментарий

PUBG Mobile, the sleeper hit title that was banned in India two months ago over cybersecurity concerns, is plotting to make a return in the world’s second largest internet market, two sources familiar with the matter told TechCrunch.
The South Korean firm has engaged with global cloud service providers in recent weeks to store Indian users’ data within the country to allay New Delhi’s concerns about user data residency and security, one of the sources said.
The gaming giant has privately informed some high-profile streamers in the country that it expects to resume the service in India before the end of this year, the other source said. Both the sources requested anonymity as they are not authorized to speak to the press. PUBG Corporation did not respond to a request for comment Thursday.

The company could make an announcement about its future plans for India as soon as this week. It also plans to run a marketing campaign in the country during the festival of Diwali next week, one of the sources said.
In recent weeks, PUBG has also engaged with a number of local firms, including SoftBank-backed Paytm and telecom giant Airtel, to explore whether they would be interested in publishing the popular mobile game in the country, an industry executive said. A Paytm spokesperson declined to comment.
Chinese giant Tencent initially published PUBG Mobile apps in India. After New Delhi banned PUBG Mobile, the gaming firm cut publishing ties with Tencent in the country. Prior to the ban, PUBG Mobile’s content was hosted on Tencent Cloud.
Late last month, two months after the ban order, PUBG Mobile terminated its service for Indian users. “Protecting user data has always been a top priority and we have always complied with applicable data protection laws and regulations in India. All users’ gameplay information is processed in a transparent manner as disclosed in our privacy policy,” it said at the time.

PUBG Mobile to terminate access for users in India on October 30 following ban order

With more than 50 million monthly active users in India, PUBG Mobile was by far the most popular mobile game in the country before it was banned. It helped establish an entire ecosystem of esports organisations and even a cottage industry of streamers that made the most of its spectator sport-friendly gameplay, said Rishi Alwani, a long-time analyst of Indian gaming market and publisher of news outlet The Mako Reactor.
PUBG Mobile’s return, however, could complicate matters for several industry players, including some that are currently building similar games to cash in on its absence and their conversations with venture capital firms over ongoing financing rounds.
It would also suggest that more than 200 other Chinese apps that India has banned in recent months could hope to allay New Delhi’s concerns by making some changes to where they store their users’ data. (That was also the understanding between TikTok and Reliance when they engaged in investment opportunities earlier this year.)

ByteDance in talks with India’s Reliance for investment in TikTok

PUBG Mobile plots return to India following ban

Daily Crunch: Pakistan un-bans TikTok

Добавить комментарий

TikTok returns to Pakistan, Apple launches a music-focused streaming station and SpaceX launches more Starlink satellites. This is your Daily Crunch for October 19, 2020.
The big story: Pakistan un-bans TikTok
The Pakistan Telecommunication Authority blocked the video app 11 days ago, over what it described as “immoral,” “obscene” and “vulgar” videos. The authority said today that it’s lifting the ban after negotiating with TikTok management.

“The restoration of TikTok is strictly subject to the condition that the platform will not be used for the spread of vulgarity/indecent content & societal values will not be abused,” it continued.
This isn’t the first time this year the country tried to crack down on digital content. Pakistan announced new internet censorship rules this year, but rescinded them after Facebook, Google and Twitter threatened to leave the country.
The tech giants
Apple launches a US-only music video station, Apple Music TV —  The new music video station offers a free, 24-hour live stream of popular music videos and other music content.
Google Cloud launches Lending DocAI, its first dedicated mortgage industry tool — The tool is meant to help mortgage companies speed up the process of evaluating a borrower’s income and asset documents.
Facebook introduces a new Messenger API with support for Instagram — The update means businesses will be able to integrate Instagram messaging into the applications and workflows they’re already using in-house to manage their Facebook conversations.
Startups, funding and venture capital
SpaceX successfully launches 60 more Starlink satellites, bringing total delivered to orbit to more than 800 — That makes 835 Starlink satellites launched thus far, though not all of those are operational.
Singapore tech-based real estate agency Propseller raises $1.2M seed round — Propseller combines a tech platform with in-house agents to close transactions more quickly.
Ready Set Raise, an accelerator for women built by women, announces third class — Ready Set Raise has changed its programming to be more focused on a “realistic fundraising process” vetted by hundreds of women.
Advice and analysis for Extra Crunch
Are VCs cutting checks in the closing days of the 2020 election? — Several investors told TechCrunch they were split about how they’re making these decisions.
Disney+ UX teardown: Wins, fails and fixes — With the help of Built for Mars founder and UX expert Peter Ramsey, we highlight some of the things Disney+ gets right and things that should be fixed.
Late-stage deals made Q3 2020 a standout VC quarter for US-based startups — Investors backed a record 88 megarounds of $100 million or more.
(Reminder: Extra Crunch is our subscription membership program, which aims to democratize information about startups. You can sign up here.)
Everything else
US charges Russian hackers blamed for Ukraine power outages and the NotPetya ransomware attack — Prosecutors said the group of hackers, who work for the Russian GRU, are behind the “most disruptive and destructive series of computer attacks ever attributed to a single group.”
Stitcher’s podcasts arrive on Pandora with acquisition’s completion — SiriusXM today completed its previously announced $325 million acquisition of podcast platform Stitcher from E.W. Scripps, and has now launched Stitcher’s podcasts on Pandora.
Original Content podcast: It’s hard to resist the silliness of ‘Emily in Paris’ — The show’s Paris is a fantasy, but it’s a fantasy that we’re happy to visit.
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

Daily Crunch: Pakistan un-bans TikTok

Daily Crunch: Judge delays TikTok ban

Добавить комментарий

Americans can continue using TikTok for now, Google updates its developer policies and Uber gets approval to resume operations in London. This is your Daily Crunch for September 28, 2020.
The big story: Judge delays TikTok ban
The saga continues! The Trump administration’s ban on TikTok was scheduled to take effect today — but over the weekend, a federal court ruled that Americans can continue using the app while a legal challenge over the ban’s legality moves forward.

A federal judge had already put a similar injunction in place to prevent a ban on WeChat from moving forward.
Meanwhile, Oracle, Walmart and TikTok’s owner ByteDance have also reached a deal that’s been approved by the U.S. government and would allow the app to continue operating here. However, it seems like the various companies and governments involved in the deal aren’t exactly on the same page.
The tech giants
Google to better enforce Play Store in-app purchase policies, ease use of third-party app stores — Under threat of regulation, Google announced that it’s updating its Google Play billing policies to better clarify which types of transactions will be subject to Google’s commissions on in-app purchases.
Uber wins latest London licence appeal, but renewal is only for 18 months — The ride-sharing giant has faced a multi-year battle to have its license reinstated after the city’s transport regulator decided not to issue a renewal in 2017.
Roku introduces a new Ultra player, a 2-in-1 ‘Streambar’ and a new OS with support for AirPlay 2 — The Streambar combines 4K HDR streaming and premium audio into one product.
Startups, funding and venture capital
SoftBank will bring Bear’s serving robots to Japan, amid restaurant labor shortages — The investor detailed plans to bring Bear’s Servi robot to Japan in an effort to address restaurant labor issues.
GV bets on young team behind high school social app HAGS — The team is building an old-school social play focused on Gen Z high school socialization.
N26 hires Adrienne Gormley as its new chief operating officer — Gormley has spent the last six years working for Dropbox in Dublin.
Advice and analysis from Extra Crunch
2 strategies for creating top-of-funnel marketing content — Even when you’re excellent at making the sale, you still need people to know you exist in the first place.
Deep Science: Robot perception, acoustic monitoring, using ML to detect arthritis — Devin Coldewey rounds up the latest research and discoveries.
(Reminder: Extra Crunch is our subscription membership program, which aims to democratize information about startups. You can sign up here.)
Everything else
Healthcare giant UHS hit by ransomware attack, sources say — The attack hit UHS systems early on Sunday morning, according to two people with direct knowledge of the incident.
Cannabis vape companies are experiencing a sales boom during the pandemic — From startups to major players, several leading manufacturers told TechCrunch that their companies are seeing a boom in sales since the start of the crisis.
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

Daily Crunch: Judge delays TikTok ban

Daily Crunch: This TikTok deal is pretty confusing

Добавить комментарий

Companies send out conflicting messages about the TikTok deal, Microsoft acquires a gaming giant and the WeChat ban is temporarily blocked. This is your Daily Crunch for September 21, 2020.
The big story: This TikTok deal is pretty confusing
This keeps getting more confusing. Apparently TikTok’s parent company ByteDance has reached a deal with Walmart and Oracle that will allow the Chinese social media app to continue operating in the United States, and the deal has been approved by Donald Trump. But it’s hard to tell exactly what this agreement entails.

ByteDance said it would retain 80% control of TikTok, while selling 20% of the company to Walmart and Oracle as “commercial partner” and “trusted technology partner,” respectively. However, Oracle released a seemingly conflicting statement, claiming that Americans will have majority ownership and “ByteDance will have no ownership in TikTok Global.”
So what’s going on here? We’re trying to figure it out.
The tech giants
Microsoft set to acquire Bethesda parent ZeniMax for $7.5B — ZeniMax owns some of the biggest publishers in gaming, including Bethesda Game Studios, id Software, ZeniMax Online Studios, Arkane, MachineGames, Tango Gameworks, Alpha Dog and Roundhouse Studios.
Trump administration’s WeChat ban is blocked by US district court — More news about the Trump administration’s efforts to ban some high-profile Chinese apps: A district court judge in San Francisco has temporarily stayed the nationwide ban on WeChat.
Nikola’s chairman steps down, stock crashes following allegations of fraud — This comes in the wake of a report from a noted short-seller accusing the electric truck company of fraud.
Startups, funding and venture capital
With $100M in funding, Playco is already a mobile gaming unicorn — Playco is a new mobile gaming startup created by Game Closure co-founder Michael Carter and Zynga co-founder Justin Waldron.
Indian mobile gaming platform Mobile Premier League raises $90 million — Mobile Premier League operates a pure-play gaming platform that hosts a range of tournaments.
A meeting room of one’s own: Three VCs discuss breaking out of big firms to start their own gigs — We talked to Construct Capital’s Dayna Grayson, Renegade Partners’ Renata Quintini and Plexo Capital’s Lo Toney.
Advice and analysis from Extra Crunch
Edtech investors are panning for gold — At Disrupt, investors told us how they separate the gold from the dust.
Despite slowdowns, pandemic accelerates shifts in hardware manufacturing — China continues to be the dominant global force, but the price of labor and political uncertainty has led many companies to begin looking elsewhere.
The Peloton effect — Alex Wilhelm examines the latest VC activity in connected fitness.
(Reminder: Extra Crunch is our subscription membership program, which aims to democratize information about startups. You can sign up here.)
Everything else
Ireland’s data watchdog slammed for letting adtech carry on ‘biggest breach of all time’ — The Irish Council for Civil Liberties is putting more pressure on the country’s data watchdog to take enforcement action.
Pandemic accelerated cord cutting, making 2020 the worst-ever year for pay TV — According to new research from eMarketer, the cable, satellite and telecom TV industry is on track to lose the most subscribers ever.
Original Content podcast: ‘Wireless’ shows off Quibi’s Turnstyle technology — I interviewed the director of the new Quibi series.
The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

Daily Crunch: This TikTok deal is pretty confusing