Everytown for Gun Safety, a gun safety and gun control nonprofit backed by former New York City Mayor Michael Bloomberg, faced an awkward decision while working with Snapchat last year, according to leaked emails obtained by Mic. Everytown was collaborating with the Snapchat news team on a “Guns in America” Live Story tied to National Gun Violence Awareness Day. This… Read More
New York City startup Slidejoy has been acquired by South Korean competitor Buzzvil.
Both companies offer a way for Android users to earn rewards in exchange for allowing ads on their lockscreens — in Buzzvil’s case, that’s both through its HoneyScreen consumer app and through its BuzzScreen platform for publishers.
The financial terms are not being disclosed, but Slidejoy… Read More
Zeotap, a startup that helps telecom companies sell their data to advertisers, announced today that it has raised €12 million in Series B funding (that’s just under $13 million). Co-founder and Chief Product Officer Projjol Banerjea told me that while there’s “decent data” available for online advertisers targeting desktop users, things are shakier on the mobile… Read More
The European Commission has set out proposals for updating rules which govern the use of personal telecoms data that would expand their remit to cover email and mobile messaging data for the first time — meaning the ePrivacy regulation would also apply to web companies such as Facebook, WhatsApp, Apple and Google. Read More
Europe proposes expanding telco data privacy rules to WhatsApp, Facebook et al
Mark Zuckerberg’s drive to “put video first” is also putting money in Facebook’s pockets. The more organic videos Facebook users watch, the more high-priced video ads Facebook can slip into the feed. Now Facebook’s strategy around auto-play video, paying Live content producers and offering more creative tools is helping to propel its massive revenue growth. Read More