Asia’s mobile-first economy and how the West is feeling the effects

 Asia-Pacific leads the global digital infrastructure as home to half of the world’s mobile phone subscribers and the largest number of wireless Internet connections. However, the region also has historically attracted less than one-third of global mobile marketing spend — making its role in the digital economy largely underrepresented amongst its western counterparts. Read More

Asia’s mobile-first economy and how the West is feeling the effects

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