Apple began offering a “free app of the week” back in 2012 as a means of highlighting some of the App Store’s best titles and encouraging users to start downloading. Google, belatedly, is following in Apple’s footsteps with its own newly launched “free app of the week” section on Google Play. However, we understand that Google has not yet committed to… Read More
Google Play pilot test in US introduces a ‘free app of the week’ section