Datch, a company that develops AI-powered voice assistants for industrial customers, today announced that it raised $10 million in a Series A round led by Blackhorn Ventures. The proceeds will be used to expand operations, CEO Mark Fosdike said, as well as develop new software support, tools and capabilities.
Datch started when Fosdike, who has a background in aerospace engineering, met two former Siemens engineers — Aric Thorn and Ben Purcell. They came to the collective realization that voice products built for business customers have to overcome business-specific challenges, like understanding jargon, acronyms and syntax unique to particular customers.
“The way we extract information from systems changes every year, but the way we input information — especially in the industrial world — hasn’t changed since the invention of the keyboard and database,” Fosdike said. “The industrial world had been left in the dark for years, and we knew that developing a technology with voice-visual AI would help light the way for these factories.”
The voice assistants that Datch builds leverage AI to collect and structure data from users in a factory or in the field, parsing commands like “Report an issue for the Line 1 Spot Welder. I estimate it will take half a day to fix.” They run on a smartphone and link to existing systems to write and read records, including records from enterprise resource and asset management platforms.
Datch’s assistants provide a timeline of events and can capture data without an internet connection; they auto-sync once back online. Using them, workers can fill out company forms, create and update work orders, assign tasks and search through company records all via voice.
Fosdike didn’t go into detail about how Datch treats the voice data, save that it encrypts data both in-transit and at rest and performs daily backups.
“We have to employ a lot of tight, automated feedback loops to train the voice and [language] data, and so everyone’s interaction with Datch is slightly different, depending on the company and team they work within,” Fosdike explained. “Customers are exploring different use cases such as using the [language] data in predictive maintenance, automated classification of cause codes, and using the voice data to predict worker fatigue before it becomes a critical safety risk.”
That last bit about predicting worker fatigue is a little suspect. The idea that conditions like tiredness can be detected in a person’s voice isn’t a new one, but some researchers believe it’s unlikely AI can flag them with 100% accuracy. After all, people express tiredness in different ways, depending not only on the workplace environment but on their sex and cultural, ethnic and demographic backgrounds.
The tiredness-detecting scenario aside, Fosdike asserts that Datch’s technology is helping industrial clients get ahead of turbulence in the economy by “vastly improving” the efficiency of their operations. Frontline staff typically have to work with reporting tools that aren’t intuitive, he notes, and in many cases, voice makes for a less cumbersome, faster alternative form of input.
“We help frontline workers with productivity and solve the pain point of time wasted on their reports by decreasing the process time,” Fosdike said. “Industrial companies are fast realizing that to keep up with demand or position themselves to withstand a global pandemic, they need to find a way to scale with more than just peoplepower. Our AI offers these companies an efficient solution in a fraction of the time and with less overhead needed.”
Datch competes with Rain, Aiqudo and Onvego, all of which are developing voice technologies for industrial customers. Deloitte’s Maxwell, Genba and Athena are rivals in Fosdike’s eyes, as as well. But business remains steady — Datch counts ConEd, Singapore Airlines, ABB Robotics and the New York Power Authority among its clients.
“We raised this latest round earlier than expected due to the influx of demand from the market. The timing is right to capitalize on both the post-COVID boom in digital transformation as well as corporate investments driven by the infrastructure bill,” Fosdike said, referring to the $1 trillion package U.S. lawmakers passed last November. “Currently we have a team of 20, and plan to use the funds to grow to 55 to 60 people, scaling to roughly 40 by the end of the year.”
To date, Datch has raised $15 million in venture capital.
Datch secures $10M to build voice assistants to factory floors
Архив рубрики: voice
PayTalk promises to handle all sorts of payments with voice, but the app has a long way to go
Neji Tawo, the founder of boutique software development company Wiscount Corporation, says he was inspired by his dad to become an engineer. When Tawo was a kid, his dad tasked him with coming up with a formula to calculate the gas in the fuel tanks at his family’s station. Tawo then created an app for gas stations to help prevent gas siphoning.
The seed of the idea for Tawo’s latest venture came from a different source: a TV ad for a charity. Frustrated by his experience filling out donation forms, Tawo sought an alternative, faster way to complete such transactions. He settled on voice.
Tawo’s PayTalk, which is one of the first products in Amazon’s Black Founders Build with Alexa Program, uses conversational AI to carry out transactions via smart devices. Using the PayTalk app, users can do things like find a ride, order a meal, pay bills, purchase tickets and even apply for a loan, Tawo says.
“We see the opportunity in a generation that’s already using voice services for day-to-day tasks like checking the weather, playing music, calling friends and more,” Tawo said. “At PayTalk, we feel voice services should function like a person — being capable of doing several things from hailing you a ride to taking your delivery order to paying your phone bills.”
PayTalk is powered by out-of-the-box voice recognition models on the frontend and various API connectors behind the scenes, Tawo explains. In addition to Alexa, the app integrates with Siri and Google Assistant, letting users add voice shortcuts like “Hey Siri, make a reservation on PayTalk.”
“Myself and my team have bootstrapped this all along the way, as many VCs we approached early on were skeptical about voice being the device form factor of the future. The industry is in its nascent stages and many still view it with skepticism,” Tawo said. “With the COVID-19 pandemic and subsequent shift to doing more remotely across different types of transactions (i.e. ordering food from home, shopping online, etc.), we … saw that there was increased interest in the use of voice services. This in turn boosted demand for our product and we believe that we are positioned to continue to expand our offerings and make voice services more useful as a result.”
Tawo’s pitch for PayTalk reminded me much of Viv, the startup launched by Siri co-creator Adam Cheyer (later acquired by Samsung) that proposed voice as the connective tissue between disparate apps and services. It’s a promising idea — tantalizing, even. But where PayTalk is concerned, the execution isn’t quite there yet.
The PayTalk app is only available for iOS and Android at the moment, and in my experience with it, it’s a little rough around the edges. A chatbot-like flow allows you to type commands — a nice fallback for situations where voice doesn’t make sense (or isn’t appropriate) — but doesn’t transition to activities particularly gracefully. When I used it to look for a cab by typing the suggested “book a ride” command, PayTalk asked for a pickup and dropoff location before throwing me into an Apple Maps screen without any of the information I’d just entered.
The reservation and booking functionality seems broken as well. PayTalk walked me through the steps of finding a restaurant, asking which time I’d like to reserve, the size of my party and so on. But the app let me “confirm” a table for 2 a.m. at SS106 Aperitivo Bar — an Italian restaurant in Alberta — on a day the restaurant closes at 10 p.m.
Image Credits: PayTalk
Other “categories” of commands in PayTalk are very limited in what they can accomplish — or simply nonfunctional. I can only order groceries from two services in my area (Downtown Brooklyn) at present — MNO African Market and Simi African Foods Market. Requesting a loan prompts an email with a link to Glance Capital, a personal loan provider for gig workers, that throws a 404 error when clicked. A command to book “luxury services” like a yacht or “sea plane” (yes, really) fails to reach anything resembling a confirmation screen, while the “pay for parking” command confusingly asks for a zone number.
To fund purchases through PayTalk (e.g. parking), there’s an in-app wallet. I couldn’t figure out a way to transfer money to it, though. The app purports to accept payment cards, but tapping on the “Use Card” button triggers a loading animation that quickly times out.
I could go on. But suffice it to say that PayTalk is in the very earliest stages of development. I began to think the app had been released prematurely, but PayTalk’s official Twitter account has been advertising it for at least the past few months.
Perhaps PayTalk will eventually grow into the shoes of the pitch Tawo gave me, so to speak — Wiscount is kicking off a four-month tenure at the Black Founders Build with Alexa Program. In the meantime, it must be pointed out that Alexa, Google Assistant and Siri are already capable of handling much of what PayTalk promises to one day accomplish.
The battle for voice recognition inside vehicles is heating up
“With the potential $100,000 investment [from the Black Founders Build with Alexa Program], we will seek to raise a seed round to expand our product offerings to include features that would allow customers to seamlessly carry out e-commerce and financial transactions on voice service-powered devices,” Tawo said. “PayTalk is mainly a business-to-consumer platform. However, as we continue to innovate and integrate voice-activated options … we see the potential to support enterprise use cases by replacing and automating the lengthy form filling processes that are common for many industries like healthcare.”
Hopefully, the app’s basic capabilities get attention before anything else.
PayTalk promises to handle all sorts of payments with voice, but the app has a long way to go
Where is voice tech going?
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Mark Persaud
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Mark Persaud is digital product manager and practice lead at Moonshot by Pactera, a digital innovation company that leads global clients through the next era of digital products with a heavy emphasis on artificial intelligence, data and continuous software delivery.
2020 has been all but normal. For businesses and brands. For innovation. For people.
The trajectory of business growth strategies, travel plans and lives have been drastically altered due to the COVID-19 pandemic, a global economic downturn with supply chain and market issues, and a fight for equality in the Black Lives Matter movement — amongst all that complicated lives and businesses already.
One of the biggest stories in emerging technology is the growth of different types of voice assistants:
Niche assistants such as Aider that provide back-office support.
Branded in-house assistants such as those offered by BBC and Snapchat.
White-label solutions such as Houndify that provide lots of capabilities and configurable tool sets.
With so many assistants proliferating globally, voice will become a commodity like a website or an app. And that’s not a bad thing — at least in the name of progress. It will soon (read: over the next couple years) become table stakes for a business to have voice as an interaction channel for a lovable experience that users expect. Consider that feeling you get when you realize a business doesn’t have a website: It makes you question its validity and reputation for quality. Voice isn’t quite there yet, but it’s moving in that direction.
Voice assistant adoption and usage are still on the rise
Adoption of any new technology is key. A key inhibitor of technology is often distribution, but this has not been the case with voice. Apple, Google, and Baidu have reported hundreds of millions of devices using voice, and Amazon has 200 million users. Amazon has a slightly more difficult job since they’re not in the smartphone market, which allows for greater voice assistant distribution for Apple and Google.
Image Credits: Mark Persaud
But are people using devices? Google said recently there are 500 million monthly active users of Google Assistant. Not far behind are active Apple users with 375 million. Large numbers of people are using voice assistants, not just owning them. That’s a sign of technology gaining momentum — the technology is at a price point and within digital and personal ecosystems that make it right for user adoption. The pandemic has only exacerbated the use as Edison reported between March and April — a peak time for sheltering in place across the U.S.
Pandora launches interactive voice ads into beta testing
Pandora is launching interactive voice ads into wider public testing, the company announced this morning. The music streaming service first introduced the new advertising format, where users verbally respond to advertiser prompts, back in December with help from a small set of early adopters, including Doritos, Ashley HomeStores, Unilever, Wendy’s, Turner Broadcasting, Comcast and Nestlé.
The ads begin by explaining to listeners what they are and how they work. They then play a short and simple message followed by a question that listeners can respond to. For example, a Wendy’s ad asked listeners if they were hungry, and if they say “yes,” the ad continued with a recommendation of what to eat. An Ashley HomeStores ads engaged listeners by offering tips on a better night’s sleep.
The format is meant in particular to aid advertisers in connecting with users who are not looking at their phone. For example, when people are listening to Pandora while driving, cooking, cleaning the house or doing some other hands-free activity.
Since their debut, Pandora’s own data indicated the ads have been fairly well-received, in terms of the voice format; 47% of users said they either liked or loved the concept of responding with their voice, and 30% felt neutral. The stats paint a picture of an overall more positive reception, given that users don’t typically like ads at all. In addition, 72% of users also said they found the ad format easy to engage with.
However, Pandora cautioned advertisers that more testing is needed to understand which ads get users to respond and which do not. Based on early alpha testing, ads with higher engagement seemed be those that were entertaining, humorous or used a recognizable brand voice, it says.
As the new ad format enters into beta testing, the company is expanding access to more advertisers. Advertisers including Acura, Anheuser-Busch, AT&T, Doritos, KFC, Lane Bryant, Purex Laundry Detergent, Purple, Unilever, T-Mobile, The Home Depot, Volvo and Xfinity, among others, are signed up to test the interactive ads.
This broader test aims to determine what the benchmarks should be for voice ads, whether the ads need tweaking to optimize for better engagement, and whether ads are better for driving conversions at the upper funnel or if consumers are ready to take action based on the ads’ content.
Related to the rollout of interactive voice ads, Pandora is also upgrading its “Voice Mode” feature, launched last year and made available to all users last July. The feature will now offer listeners on-demand access to specific tracks and albums in exchange for watching a brand video via Pandora’s existing Video Plus ad format, the same as for text-based searches.