{"id":101164,"date":"2021-01-23T08:04:48","date_gmt":"2021-01-23T04:04:48","guid":{"rendered":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/"},"modified":"2021-01-23T08:04:48","modified_gmt":"2021-01-23T04:04:48","slug":"google-refreshes-its-mobile-search-experience","status":"publish","type":"post","link":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/","title":{"rendered":"Google refreshes its mobile search experience"},"content":{"rendered":"

Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more modern look with a simpler, edge-to-edge design.
\nFrom what we\u2019ve seen so far, this is not a radically different look, but the rounded and slightly shaded boxes around individual search results have been replaced with straight lines, for example, while in other places, Google has specifically added more roundness. You\u2019ll find changes to the circles around the search bar and some tweaks to the Google logo. \u201cWe believe it feels more approachable, friendly and human,\u201d a Google spokesperson told me. There\u2019s a bit more whitespace in places, too, as well as new splashes of color that are meant to help separate and emphasize certain parts of the page.<\/p>\n

Image Credits: Google<\/p>\n

\u201cRethinking the visual design for something like Search is really complex,\u201d Google designer Aileen Cheng said in today\u2019s announcement. \u201cThat\u2019s especially true given how much Google Search has evolved. We\u2019re not just organizing the web\u2019s information, but all the world\u2019s information. We started with organizing web pages, but now there\u2019s so much diversity in the types of content and information we have to help make sense of.\u201d<\/p>\n

Image Credits: Google<\/p>\n

Google is also extending its use of the Google Sans font, which you are probably already quite familiar with thanks to its use in Gmail and Android. \u201cBringing consistency to when and how we use fonts in Search was important, too, which also helps people parse information more efficiently,\u201d Cheng writes.
\nIn many ways, today\u2019s refresh is a continuation of the work Google did with its mobile search refresh in 2019. At that time, the emphasis, too, was on making it easier for users to scan down the page by adding site icons and other new visual elements to the page. The work of making search results pages more readable is clearly never done.
\nFor the most part, though, comparing the new and old design, the changes are small. This isn\u2019t some major redesign \u2014 we\u2019re talking about minor tweaks that the designers surely obsessed over but that the users may not even really notice. Now if Google had made it significantly easier to distinguish ads from the content you are actually looking for, that would\u2019ve been something.<\/p>\n

Image Credits: Google<\/p>\n

Google refreshes its mobile search experience<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more modern look with a simpler, edge-to-edge design. From what we\u2019ve seen so far, this is not a radically different look, but the rounded and slightly shaded boxes around […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[5164,6142,9444,9445,5464,9446,9447,9448,5114,9449,7266,9450,6066],"tags":[8785,9451,9452,538],"class_list":["post-101164","post","type-post","status-publish","format-standard","hentry","category-android","category-computing","category-designer","category-gmail","category-google","category-google-search","category-google-workspace","category-google-drive","category-mobile","category-mobile-search","category-operating-systems","category-search-results","category-technology","tag-ads","tag-aileen-cheng","tag-google-sans","tag-google-search"],"yoast_head":"\nGoogle refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439<\/title>\n<meta name=\"description\" content=\"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439\" \/>\n<meta property=\"og:description\" content=\"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/\" \/>\n<meta property=\"og:site_name\" content=\"\u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-23T04:04:48+00:00\" \/>\n<meta name=\"author\" content=\"Mobile news chief editor\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mobile news chief editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/\"},\"author\":{\"name\":\"Mobile news chief editor\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/#\\\/schema\\\/person\\\/659775c2c0130cf3d639e6e8c0aede94\"},\"headline\":\"Google refreshes its mobile search experience\",\"datePublished\":\"2021-01-23T04:04:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/\"},\"wordCount\":412,\"commentCount\":0,\"keywords\":[\"ads\",\"Aileen Cheng\",\"Google Sans\",\"Google Search\"],\"articleSection\":[\"Android\",\"computing\",\"designer\",\"gmail\",\"Google\",\"google search\",\"Google Workspace\",\"Google-Drive\",\"Mobile\",\"Mobile-Search\",\"operating systems\",\"search results\",\"technology\"],\"inLanguage\":\"ru-RU\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/\",\"url\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/\",\"name\":\"Google refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/#website\"},\"datePublished\":\"2021-01-23T04:04:48+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/#\\\/schema\\\/person\\\/659775c2c0130cf3d639e6e8c0aede94\"},\"description\":\"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/#breadcrumb\"},\"inLanguage\":\"ru-RU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/google-refreshes-its-mobile-search-experience\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0413\u043b\u0430\u0432\u043d\u043e\u0435 \u043c\u0435\u043d\u044e\",\"item\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google refreshes its mobile search experience\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/\",\"name\":\"\u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439\",\"description\":\"\u041d\u043e\u0432\u043e\u0441\u0442\u043d\u0430\u044f \u043b\u0435\u043d\u0442\u0430: \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ru-RU\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/#\\\/schema\\\/person\\\/659775c2c0130cf3d639e6e8c0aede94\",\"name\":\"Mobile news chief editor\",\"url\":\"https:\\\/\\\/phonezone.ru\\\/news\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439","description":"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/","og_locale":"ru_RU","og_type":"article","og_title":"Google refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439","og_description":"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more","og_url":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/","og_site_name":"\u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439","article_published_time":"2021-01-23T04:04:48+00:00","author":"Mobile news chief editor","twitter_misc":{"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c":"Mobile news chief editor","\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f":"2 \u043c\u0438\u043d\u0443\u0442\u044b"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/#article","isPartOf":{"@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/"},"author":{"name":"Mobile news chief editor","@id":"https:\/\/phonezone.ru\/news\/#\/schema\/person\/659775c2c0130cf3d639e6e8c0aede94"},"headline":"Google refreshes its mobile search experience","datePublished":"2021-01-23T04:04:48+00:00","mainEntityOfPage":{"@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/"},"wordCount":412,"commentCount":0,"keywords":["ads","Aileen Cheng","Google Sans","Google Search"],"articleSection":["Android","computing","designer","gmail","Google","google search","Google Workspace","Google-Drive","Mobile","Mobile-Search","operating systems","search results","technology"],"inLanguage":"ru-RU","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/","url":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/","name":"Google refreshes its mobile search experience - \u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439","isPartOf":{"@id":"https:\/\/phonezone.ru\/news\/#website"},"datePublished":"2021-01-23T04:04:48+00:00","author":{"@id":"https:\/\/phonezone.ru\/news\/#\/schema\/person\/659775c2c0130cf3d639e6e8c0aede94"},"description":"Google today announced a subtle but welcome refresh of its mobile search experience. The idea here is to provide easier to read search results and a more","breadcrumb":{"@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/#breadcrumb"},"inLanguage":"ru-RU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/phonezone.ru\/news\/google-refreshes-its-mobile-search-experience\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u043e\u0435 \u043c\u0435\u043d\u044e","item":"https:\/\/phonezone.ru\/news\/"},{"@type":"ListItem","position":2,"name":"Google refreshes its mobile search experience"}]},{"@type":"WebSite","@id":"https:\/\/phonezone.ru\/news\/#website","url":"https:\/\/phonezone.ru\/news\/","name":"\u041d\u043e\u0432\u043e\u0441\u0442\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0439","description":"\u041d\u043e\u0432\u043e\u0441\u0442\u043d\u0430\u044f \u043b\u0435\u043d\u0442\u0430: \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/phonezone.ru\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ru-RU"},{"@type":"Person","@id":"https:\/\/phonezone.ru\/news\/#\/schema\/person\/659775c2c0130cf3d639e6e8c0aede94","name":"Mobile news chief editor","url":"https:\/\/phonezone.ru\/news\/author\/admin\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/posts\/101164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/comments?post=101164"}],"version-history":[{"count":0,"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/posts\/101164\/revisions"}],"wp:attachment":[{"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/media?parent=101164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/categories?post=101164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phonezone.ru\/news\/wp-json\/wp\/v2\/tags?post=101164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}